Marketing Archives - Page 2 of 6

Instagram for Writers – Is it Beneficial?

By jennykate | December 5, 2019 |

It’s the hottest social media out there. Are you on it?

What do I send in my email marketing?

By jennykate | December 3, 2019 |

Email is for the reader. Make it interesting, compelling and all for them.

Creating Ads: Keywords & Why Authors Need Them

By jennykate | October 20, 2019

Ads are created using keywords. You need a list of about 1000.

Author Blog Ideas

By jennykate | October 10, 2019

For fiction writers, blogging can be a great tool to get the creative juices flowing. For nonfiction authors, it’s a good tool to answer questions for your readers.

Why Authors Should Use Pinterest to Build Readers

By jennykate | September 30, 2019 |

What is Pinterest and Why it’s beating Facebook & Twitter? Pinterest has been around since early 2010, and serves as a digital “corkboard.” Users create boards and pin pictures to those boards, effectively building a corkboard of photos about a particular subject. More than 80% of users, called Pinners, are women age 35 and older…

Marketing: Pay to Play is the Name of the Game

By jennykate | September 10, 2019

Organic reach is at abysmal lows. Authors need to be smart about where they put their money.

Should writers blog?

By jennykate | July 22, 2019 |

If you’re a writer, the answer completely depends on the reason you want to blog. Ask yourself this instead: Do you like blogging?

Wide or Exclusive Publishing: What Will You Choose?

By jennykate | June 20, 2019

The wide or exclusive debate is raging. Independently published authors across the community are taking sides on an issue that affects the bottom line and the principle of being an “indie.”

Barnes & Noble Sold: What Will Happen Now?

By jennykate | June 17, 2019

I love bookstores. Maybe even more than I love books (maybe). The smell is intoxicating and invites me to sit in a comfy chair, crack a book and read until someone kicks me out. If it has a coffee bar, even better. While I’m a bigger fan of small, independent bookstores, I’ll never drive passed a Barnes & Noble without stopping. So when the news came out a couple of weeks ago, I got curious.