Are you on Instagram?
These days, everyone is. It’s the hottest growing social media platform around the globe, and well worth an author’s time to look at it. If you are still on the fence, the stats below indicate that authors on Instagram have a lot of potential readers to reach. If you aren’t sure how to use Instagram, check out the authors below or click here for some best practices.
Hootsuite’s last study on Instagram showed that:
- 37% of all U.S. adults use Instagram
- 7 in ten online adults ages 18 – 29 use Instagram
- 73% of US teens say IG is the best way for brands to reach them
- 33% of 30- to 49-year-olds use Instagram
- Users are 52% females and 48% male
- Average time spent on IG is 28 minutes
Make sure to follow these hashtags:
- #writersofinstagram 1,211,921
- #writersofig 862,375
- #amwriting 322,006
- #amediting 27,473
- #authorlife 40,235
Check out these authors who are doing it right!
Jenny Han, #1 New York Times bestselling author of the To All the Boys I’ve Loved Before trilogy
Jon Krakauer, New York Times bestselling author of Into the Wild, Into Thin Air and Under the Banner of Heaven.
Ashley Woodfolk, a graduate of Rutgers University, The Beauty that Remains is her debut novel.
Alexandra Bracken, a #1 New York Times and USA Today Bestselling author. Her first book was Tightly Woven
Nina LaCour is Michael L. Printz award winning author of four Young Adult novels.
Alex Michaelidis’s debut book was a #1 New York Times bestseller and was the #2 Most Sold Book on Amazon.
Alana Albertson is a bestselling author of more than 30 books in the mystery and romance genres. She also teaches a badass class on how to use Instagram for authors.